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Wix.com Ltd. operates a cloud-based web development platform for registered users and creators in the United States, Europe, Israel, and internationally. The company offers Wix Editor, a drag-and-drop visual development and website editing environment platform and Wix Studio, a unified website development platform that enables the creation of advanced websites. It also provides Velo by Wix, a full-stack, no-code/low-code development environment to create content-rich websites and web applications; Wix App Market that offers registered users various free and paid web applications for building, growing, and managing their businesses; Wix Marketplace, which connects users seeking help in creating and managing a website; Wix App, which allows users to manage their websites and Wix operating systems on the go and run their businesses; Spaces by Wix, a mobile app that serves as an interface between site owners and customers; and Wix Customer Care, which provides support and guidance to users throughout the Wix platform. In addition, the company offers Payments by Wix that enables users to accept payments for goods and services both online and in-person; Wix Logo Maker that generates a customizable logo using artificial intelligence; Wix POS, an end-to-end omnichannel solution for online and in-person sales; Branded App by Wix, a native mobile app builder; Base44, an AI-powered platform that builds fully functioning apps; Wixel, an AI-powered visual design platform; Wix Stores; Wix Restaurants; Wix Events; Wix Fitness; Wix Hotels; Wix Music; Wix Showcase; Wix Video; Wix Blog and Wix Forms; Wix Groups; Wix Proposals; Wix Donations; Wix AI Website Builder; Wix AI Text Creator; Wix AI Image Generator; Wix Premium Subscriptions; Email Marketing Subscriptions; Paid Ad Campaigns; Domains; Google Workspace; Gift Cards; and Wix Commerce Solutions, a commerce platform for business owners. Wix.com Ltd. was incorporated in 2006 and is headquartered in Tel Aviv, Israel.
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Wix.com Ltd operates a cloud-based platform that enables individuals and small-to-medium businesses to build and manage websites, online stores and web applications using templates, drag-and-drop tools and developer extensions. Long-term growth drivers include ongoing digitalization of SMBs, rising e-commerce and payments adoption, and deeper monetization of subscription tiers and add-on services, which may benefit from product-led retention and international expansion. Investors may find the company attractive for its recurring revenue model and large addressable market.
Note: The summary and risk score provided above is created by AI and should not be construed as a recommendation of Kalkine.
| Breakdown | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
|---|---|---|---|---|---|
| Type | yearly | yearly | yearly | yearly | yearly |
| Date | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
| Income before tax | -0.40M | 151.93M | 37.84M | -467.84M | -53.01M |
| Net income | 50.65M | 138.32M | 33.14M | -424.86M | -117.21M |
| Selling general administrative | 195.16M | 175.14M | 160.03M | 171.04M | 169.65M |
| Selling and marketing expenses | 514.28M | 425.46M | 399.58M | 492.89M | 512.03M |
| Gross profit | 1356.69M | 1196.02M | 1049.14M | 861.44M | 781.08M |
| Reconciled depreciation | 31.45M | 31.11M | 24.95M | 22.86M | 18.88M |
| Ebit | 4.61M | 155.09M | 42.03M | -285.35M | -325.53M |
| Ebitda | 36.07M | 186.21M | 68.48M | -262.50M | -306.65M |
| Depreciation and amortization | 31.45M | 31.11M | 26.45M | 22.86M | 18.88M |
| Operating income | 1.75M | 100.14M | -24.38M | -285.35M | -325.53M |
| Other operating expenses | 1991.29M | 1660.51M | 1586.05M | 1673.02M | 1595.19M |
| Interest expense | 3.83M | 3.86M | 4.82M | 5.21M | 5.30M |
| Tax provision | -51.05M | 13.60M | -6.71M | -42.98M | 64.20M |
| Interest income | 48.90M | 41.95M | 45.19M | 19.42M | 10.47M |
| Net interest income | 44.12M | 38.09M | 239.75M | -183.51M | 271.94M |
| Income tax expense | -51.05M | 13.60M | 4.70M | -42.98M | 64.20M |
| Total revenue | 1993.04M | 1760.65M | 1561.66M | 1387.67M | 1269.66M |
| Total operating expenses | 1354.94M | 1095.87M | 1073.52M | 1146.79M | 1106.61M |
| Cost of revenue | 636.35M | 564.63M | 512.53M | 526.23M | 488.58M |
| Total other income expense net | -2.15M | 51.78M | 62.22M | -182.49M | 272.53M |
| Net income from continuing ops | 50.65M | 138.32M | -8.79M | -424.86M | -117.21M |
| Net income applicable to common shares | - | - | - | -424.86M | -117.21M |
| Breakdown | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
|---|---|---|---|---|---|
| Type | yearly | yearly | yearly | yearly | yearly |
| Date | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
| Total assets | 2610.97M | 1913.04M | 1804.14M | 1758.37M | 2059.79M |
| Intangible assets | 166.83M | 22.14M | 28.01M | 33.96M | 40.25M |
| Other current assets | 101.77M | 127.66M | 47.79M | 28.52M | 12.65M |
| Total liab | 2976.98M | 1991.83M | 1858.62M | 2021.61M | 1914.07M |
| Total stockholder equity | -366.00M | -78.79M | -54.48M | -263.24M | 145.72M |
| Other current liab | 257.24M | 837.09M | 133.14M | 174.31M | 146.07M |
| Common stock | 0.10M | 0.11M | 0.11M | 0.11M | 0.11M |
| Capital stock | 0.10M | 0.11M | 0.11M | 0.11M | 0.11M |
| Retained earnings | -850.90M | -901.54M | -1039.86M | -1073.00M | -648.14M |
| Other liab | - | - | - | 91.59M | 135.04M |
| Good will | 135.02M | 49.33M | 49.33M | 49.33M | 49.30M |
| Other assets | - | - | 0.00M | 23.03M | 41.55M |
| Cash | 311.58M | 660.94M | 611.75M | 244.69M | 451.36M |
| Total current liabilities | 1112.66M | 1515.41M | 789.03M | 1190.47M | 774.30M |
| Current deferred revenue | 737.35M | 30.46M | 592.61M | 529.21M | 484.45M |
| Net debt | 1275.03M | 309.01M | 384.57M | 885.75M | 582.58M |
| Short term debt | 43.26M | 600.79M | 24.98M | 390.89M | 29.20M |
| Short long term debt | - | 572.88M | - | 361.62M | - |
| Short long term debt total | 1586.61M | 969.95M | 996.32M | 1130.44M | 1033.94M |
| Other stockholder equity | 467.25M | 815.41M | 981.08M | 843.11M | 794.80M |
| Property plant equipment | - | - | - | 309.35M | 151.53M |
| Total current assets | 1324.01M | 1280.40M | 1070.20M | 1147.74M | 1389.81M |
| Long term investments | 479.05M | 6.13M | 64.81M | 194.96M | 387.34M |
| Net tangible assets | - | - | - | -346.54M | 56.17M |
| Short term investments | 869.14M | 445.44M | 353.27M | 818.78M | 868.20M |
| Net receivables | 41.52M | 46.17M | 57.39M | 42.09M | 30.37M |
| Long term debt | 1125.77M | - | 569.71M | 566.57M | 922.97M |
| Inventory | - | 0.20M | - | 13.67M | 27.24M |
| Accounts payable | 74.81M | 47.08M | 38.30M | 96.07M | 114.58M |
| Accumulated other comprehensive income | 17.54M | 7.24M | 4.19M | -33.45M | -1.06M |
| Non currrent assets other | 33.85M | 27.02M | 6.29M | 23.03M | 41.55M |
| Non current assets total | 1286.96M | 632.64M | 733.93M | 610.63M | 669.97M |
| Capital lease obligations | 460.84M | 397.07M | 426.61M | 202.25M | 110.97M |
| Breakdown | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
|---|---|---|---|---|---|
| Type | yearly | yearly | yearly | yearly | yearly |
| Date | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
| Investments | -857.91M | -35.47M | 616.93M | -54.66M | 457.30M |
| Change to liabilities | - | - | - | 36.87M | 108.96M |
| Total cashflows from investing activities | -902.15M | -35.47M | 566.71M | -54.66M | 376.87M |
| Net borrowings | 575.00M | 0.00M | -362.67M | - | - |
| Total cash from financing activities | -43.00M | -406.73M | -450.02M | -189.16M | -160.06M |
| Change to operating activities | - | - | - | 23.23M | -61.36M |
| Net income | 50.65M | 138.32M | 33.14M | -424.86M | -117.21M |
| Change in cash | -350.13M | 51.32M | 364.94M | -206.67M | 282.50M |
| Begin period cash flow | 661.71M | 609.62M | 244.69M | 451.36M | 168.86M |
| End period cash flow | 311.58M | 660.94M | 609.62M | 244.69M | 451.36M |
| Total cash from operating activities | 582.86M | 497.42M | 248.25M | 37.15M | 65.69M |
| Depreciation | 31.45M | 31.11M | 26.45M | 22.86M | 18.88M |
| Other cashflows from investing activities | -10.04M | -0.97M | -3.14M | -0.58M | -0.58M |
| Change to inventory | - | - | - | - | -61.36M |
| Change to account receivables | 3.22M | 12.72M | -15.31M | -11.72M | -6.25M |
| Sale purchase of stock | -575.00M | -466.30M | -127.02M | -231.87M | -200.00M |
| Other cashflows from financing activities | -71.88M | 59.58M | 39.66M | 42.71M | 39.94M |
| Change to netincome | - | - | - | 385.56M | 117.36M |
| Capital expenditures | 8.55M | 17.81M | 66.05M | 70.66M | 37.70M |
| Change in working capital | 409.38M | 104.35M | -35.81M | 48.38M | 41.35M |
| Stock based compensation | 237.38M | 240.72M | 224.62M | 236.84M | 221.39M |
| Other non cash items | -54.26M | -11.90M | 8.63M | 211.80M | -153.18M |
| Free cash flow | 574.30M | 479.60M | 182.20M | -33.51M | 27.98M |
Sector: Technology Industry: Software - Infrastructure
|
Stock Name
|
Change
(USD) |
Price
(USD) |
Trailing
PE (x) |
Forward
PE (x) |
Price Sales
TTM (x) |
Price to Book Value (x)
|
Enterprise Value
to Revenue (x) |
Enterprise Value
to EBITDA (x) |
|---|---|---|---|---|---|---|---|---|
| WIX Wix.Com Ltd |
-0.99 1.27% |
77.07 | - | 12.87 | 2.26 | 39.13 | 2.14 | 74.79 |
| MSFT Microsoft Corporation |
-8.23 1.55% |
521.91 | 37.32 | 29.94 | 13.03 | 12.45 | 13.06 | 24.59 |
| ORCL Oracle Corporation |
-8.89 6.37% |
130.67 | 21.96 | 17.89 | 5.91 | 7.08 | 7.82 | 14.89 |
| CRWD Crowdstrike Holdings Inc |
-10.72 4.10% |
250.43 | 4849.80 | 188.68 | 46.01 | 47.24 | 43.89 | 559.34 |
| FTNT Fortinet Inc |
-3.02 2.17% |
136.08 | 60.27 | 43.86 | 16.80 | 80.50 | 16.11 | 43.33 |
Wix.com Ltd. operates a cloud-based web development platform for registered users and creators in the United States, Europe, Israel, and internationally. The company offers Wix Editor, a drag-and-drop visual development and website editing environment platform and Wix Studio, a unified website development platform that enables the creation of advanced websites. It also provides Velo by Wix, a full-stack, no-code/low-code development environment to create content-rich websites and web applications; Wix App Market that offers registered users various free and paid web applications for building, growing, and managing their businesses; Wix Marketplace, which connects users seeking help in creating and managing a website; Wix App, which allows users to manage their websites and Wix operating systems on the go and run their businesses; Spaces by Wix, a mobile app that serves as an interface between site owners and customers; and Wix Customer Care, which provides support and guidance to users throughout the Wix platform. In addition, the company offers Payments by Wix that enables users to accept payments for goods and services both online and in-person; Wix Logo Maker that generates a customizable logo using artificial intelligence; Wix POS, an end-to-end omnichannel solution for online and in-person sales; Branded App by Wix, a native mobile app builder; Base44, an AI-powered platform that builds fully functioning apps; Wixel, an AI-powered visual design platform; Wix Stores; Wix Restaurants; Wix Events; Wix Fitness; Wix Hotels; Wix Music; Wix Showcase; Wix Video; Wix Blog and Wix Forms; Wix Groups; Wix Proposals; Wix Donations; Wix AI Website Builder; Wix AI Text Creator; Wix AI Image Generator; Wix Premium Subscriptions; Email Marketing Subscriptions; Paid Ad Campaigns; Domains; Google Workspace; Gift Cards; and Wix Commerce Solutions, a commerce platform for business owners. Wix.com Ltd. was incorporated in 2006 and is headquartered in Tel Aviv, Israel.
| Name | Title | Year Born |
|---|---|---|
| Mr. Avishai Abrahami | Co-Founder, Honorary Chairman & CEO | 1971 |
| Mr. Nir Zohar | Pres & COO | 1978 |
| Mr. Menashe Lior Shemesh | Chief Financial Officer | 1969 |
| Mr. Yaniv Even-Haim | Chief Technology Officer | 1975 |
| Mr. Omer Shai | Chief Marketing Officer | 1977 |
| Mr. Giora Kaplan | Co-Founder & Advisor | 1970 |
| Mr. Nadav Abrahami | Co-Founder & VP of Client Devel. | NA |
| Mr. Eitan Israeli Adv. | Chief Legal Officer | 1968 |
| Ms. Shelly Meyer | Chief People Officer | 1966 |
| Mr. Yoav Abrahami | Chief Architect of R&D | NA |
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