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Highlights

  • Broadridge introduces Digital Asset Solutions to help scale digital asset strategies for financial institutions.
  • The new offerings focus on regulatory compliance and enhancing investor transparency in the crypto space.
  • Broadridge’s ClearFi platform aids in understanding and monitoring digital asset investments.

Broadridge Financial Solutions, Inc. (NYSE: BR) has unveiled its new Broadridge Digital Asset Solutions, designed to assist financial institutions in scaling their digital asset strategies while adhering to evolving global regulations. This suite of solutions aims to address the growing need for governance and transparency in the rapidly expanding crypto and digital asset markets.

The digital asset space has seen significant institutional and regulatory momentum, and Broadridge aims to provide tools that help financial institutions meet these challenges. By leveraging the company's deep expertise in data, governance, and investor communications, Broadridge seeks to bring clarity and transparency to the complex world of digital assets. The new solutions will enable investors to more effectively access, understand, and monitor digital assets, offering critical insights across various intermediaries and exchanges.

A core component of Broadridge Digital Asset Solutions is the recently launched Broadridge® ClearFi platform, introduced in October 2024. ClearFi provides investors and financial advisors with the tools needed to quickly access and comprehend digital asset investments. By offering both on-chain and off-chain information, ClearFi aims to improve the understanding of cryptocurrencies, stablecoins, and decentralized finance (DeFi) products, enabling better-informed investment decisions.

Aviad Stein, Head of Digital Asset Solutions at Broadridge, emphasized that the new solutions bridge the gap between traditional finance (TradFi) and decentralized finance (DeFi), enabling institutions such as cryptocurrency exchanges, broker/dealers, wealth managers, and digital asset custodians to navigate the growing digital asset market with greater ease.

Through these initiatives, Broadridge aims to empower financial institutions to innovate and expand while ensuring that investors have access to clear, useful information about their digital asset investments.