Equifax Inc. CEO and Director Mark W. Begor filed a Form 4 with the SEC on October 27, 2026, disclosing the exercise of stock options and sale of common stock transactions that occurred on October 23, 2026, pursuant to a Rule 10b5-1 trading plan.

Key Highlights

  • Option exercise: Begor acquired 37,792 shares of common stock via a stock option exercise (transaction code M) at an exercise price of $112.46 per share on October 23, 2026.
  • Total shares sold: Begor disposed of a combined 37,792 shares across four separate sale transactions on October 23, 2026, at weighted average prices ranging from approximately $182.517 to $186.7335 per share.
  • Post-transaction direct holdings: Following the reported transactions, Begor directly owned 289,922 shares of Equifax common stock.
  • 10b5-1 plan: The sales were effected pursuant to a Rule 10b5-1 trading plan adopted by Begor on October 28, 2025, according to the filing.
  • Indirect holdings: Begor also holds shares indirectly through five separate GRATs, totaling 64,726 shares across those vehicles as reported in the filing.
  • Option fully exercised: The stock option exercised had an exercise price of $112.46, an expiration date of May 4, 2028, and vested in three equal annual increments beginning May 4, 2019, leaving 0 derivative securities remaining.

Begor's October 23 Option Exercise and Share Sales at Equifax

According to the Form 4 filed with the SEC, Mark W. Begor, who serves as both CEO and Director of Equifax Inc. (NYSE:EFX), reported transactions on October 23, 2026. Begor first acquired 37,792 shares through the exercise of a stock option at a conversion price of $112.46 per share (transaction code M). The option, which carried an expiration date of May 4, 2028, had vested in three equal annual increments beginning May 4, 2019, and no derivative securities remained following the exercise.

On the same date, the filing discloses four separate sale transactions totaling 37,792 shares disposed of (transaction code S). The sales were priced as follows: 1,194 shares at a weighted average of $186.7335 (ranging from $186.6698 to $187.43), 1,250 shares at a weighted average of $183.403, 1,681 shares at a weighted average of $185.2034 (ranging from $184.9466 to $185.5977), and 33,667 shares at a weighted average of $182.517 (ranging from $181.7387 to $182.6225). All four sales were conducted under a Rule 10b5-1 trading plan that Begor adopted on October 28, 2025.

After all reported transactions, Begor's direct beneficial ownership stood at 289,922 shares. The filing notes that this figure includes accrued dividend equivalent units reinvested in corresponding restricted stock units through the company's last dividend payment date and 226 shares purchased through the Equifax Inc. 2020 Employee Stock Purchase Plan. In addition, Begor holds shares indirectly through five GRATs: 2,350 shares via a 2-yr Apr 2025 GRAT, 21,284 shares via a 2-yr Dec 2025 GRAT, 20,512 shares via a 2-yr Jun 2025 GRAT, 2,018 shares via a 2-yr May 2025 GRAT, and 18,562 shares via a 2-yr May 2026 GRAT.

What Was Disclosed

The filing reports that Equifax CEO Mark W. Begor exercised 37,792 stock options and sold an equivalent number of common shares on October 23, 2026, under a pre-established 10b5-1 plan, leaving him with 289,922 shares in direct beneficial ownership.