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QuantaSing Group (NASDAQ: QSG) Makes Strategic Investment in Shenzhen Yiqi Culture to Enter Pop Toys Market

Mon 24 Mar 25, 10:18 AM | Team Kalkine

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Highlights

QuantaSing Group Limited (NASDAQ:QSG), a prominent lifestyle solution provider, has entered into definitive agreements to invest in Shenzhen Yiqi Culture Co., Ltd. ("Letsvan"). Letsvan, a leading PRC-based company, specializes in IP incubation, copyright commercialization, and the promotion and sales of pop toys. This strategic investment marks QuantaSing's official entry into the rapidly growing pop toys market and broader consumer goods sector.

Upon the completion of the investment transaction, Letsvan will become a controlled subsidiary of QuantaSing, with its financial results integrated into the company’s consolidated financial statements. This partnership reflects QuantaSing’s commitment to expanding its market presence, diversifying its offerings, and tapping into the lucrative global toy market.

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