A Form 144 notice of proposed sale was filed on November 3, 2026, disclosing that Luke Roy Swanson, described as a member of the immediate family of an officer of Ibotta, Inc., intends to sell 30,206 Class A shares on NYSE under Rule 144.
Key Highlights
- Proposed sale: 30,206 Class A shares with an aggregate market value of $1,878,717.54, with an approximate sale date of November 3, 2026.
- Shares outstanding: The filing lists 20,148,602 Class A shares outstanding.
- Original acquisition: The shares were acquired on March 11, 2015, as Founders Shares from the issuer, with a payment nature listed as compensation.
- 10b5-1 plan: The filing indicates a plan adoption date of March 6, 2026, suggesting reliance on Rule 10b5-1.
- Aggregated sellers: Prior three-month sales disclosed in the filing include transactions by Brynn F. Swanson (spouse), Luke Swanson, and the Flat Tops 2024 Trust, of which Brynn F. Swanson is trustee and Luke Swanson is an Account Stakeholder.
- Broker: Fidelity Brokerage Services LLC, 900 Salem Street, Smithfield, RI 02917, is named as the broker for the proposed sale.
Ibotta Form 144: Luke Swanson's Proposed Class A Share Sale and Three-Month Aggregated Transactions
According to the filing, Luke Roy Swanson is identified as a "member of immediate family of any of the foregoing" in relation to Ibotta, Inc. (NYSE:IBTA), which is headquartered at 1400 16th Street, Suite 600, Denver, Colorado 80202. The proposed sale involves 30,206 Class A shares, with an aggregate market value of $1,878,717.54 as stated in the notice. The filing identifies Fidelity Brokerage Services LLC as the executing broker.
The filing discloses that the shares to be sold were originally acquired on March 11, 2015, as Founders Shares from the issuer, with compensation listed as the nature of payment. In accordance with Rule 144 aggregation requirements, the filing reports prior sales during the past three months by Luke Swanson, his spouse Brynn F. Swanson, and the Flat Tops 2024 Trust. The remarks section of the filing states: "Today's sale and sales from the past 3 months include those from the account of Brynn F. Swanson who is the spouse of Luke Swanson, an officer of the company and in the Flat Tops 2024 Trust, of which Brynn F. Swanson is a trustee, and Luke Swanson is an Account Stakeholder."
Among the aggregated three-month sales listed, notable transactions include sales by Brynn F. Swanson and Luke Swanson each of 16,500 Class A shares on September 10, 2026, generating gross proceeds of $661,227.07 and $661,216.62 respectively, as well as sales on November 2, 2026, with Luke Swanson selling 10,131 shares for gross proceeds of $502,493.80 and Brynn F. Swanson selling 10,031 shares for $496,985.84. The filing was signed by Jessica Spraker as a duly authorized representative of Fidelity Brokerage Services LLC, acting as attorney-in-fact for Luke Swanson.
What Was Disclosed
Ibotta, Inc. (NYSE:IBTA) was the subject of a Form 144 notice filed November 3, 2026, covering a proposed sale of 30,206 Class A shares by Luke Roy Swanson, with aggregated three-month sales disclosures for related parties also included.




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