Ibotta, Inc. officer Luke Roy Swanson filed a Form 144 notice on November 3, 2026, proposing the sale of 3,094 Class A shares through Fidelity Brokerage Services LLC on NYSE under ticker NYSE:IBTA.

Key Highlights

  • Proposed sale: Luke Roy Swanson, an officer of Ibotta, Inc., intends to sell 3,094 Class A shares with an aggregate market value of $185,330.60.
  • Share origin: The 3,094 shares were acquired on September 19, 2014, as Founders Shares from the issuer, with compensation listed as the nature of payment.
  • Shares outstanding: According to the filing, 20,148,602 Class A shares were outstanding at the time of the notice.
  • Rule 10b5-1 plan: The filing indicates a trading plan or instruction date of March 6, 2026.
  • Aggregated sellers: The filing notes that past three-month sales include transactions from the account of Brynn F. Swanson, spouse of Luke Swanson, and the Flat Tops 2024 Trust, of which Brynn F. Swanson is a trustee and Luke Swanson is an Account Stakeholder.
  • Approximate date of sale: November 3, 2026, via Fidelity Brokerage Services LLC, 900 Salem Street, Smithfield, RI 02917.

Luke Swanson's Proposed Class A Sale and Prior Three-Month Activity at Ibotta

According to the Form 144 filed with the U.S. Securities and Exchange Commission, Luke Roy Swanson, identified as an officer of Ibotta, Inc. (NYSE:IBTA), proposed the sale of 3,094 Class A common shares. The filing lists the aggregate market value of the proposed sale at $185,330.60 and identifies Fidelity Brokerage Services LLC as the executing broker. The shares were originally acquired on September 19, 2014, through a Founders Shares transaction from the issuer, with compensation noted as the nature of payment.

The filing also discloses prior sales during the three months preceding the notice date. Over that period, Luke Swanson sold Class A shares on multiple dates: 5,940 shares on August 3, 2026 (gross proceeds $145,361.95); 200 shares on August 7, 2026 (gross proceeds $7,981.00); 5,940 shares on September 1, 2026 (gross proceeds $219,567.73); 16,500 shares on September 10, 2026 (gross proceeds $661,216.62); 5,940 shares on October 1, 2026 (gross proceeds $236,378.22); 8,764 shares on October 21, 2026 (gross proceeds $437,502.23); 3,695 shares on October 22, 2026 (gross proceeds $184,653.58); and 10,131 shares on November 2, 2026 (gross proceeds $502,493.80).

As noted in the filing's remarks section, sales from the past three months also include those from the account of Brynn F. Swanson, who is identified as the spouse of Luke Swanson, and from the Flat Tops 2024 Trust, of which Brynn F. Swanson is a trustee and Luke Swanson is an Account Stakeholder. The filing states that the plan adoption or instruction date relied upon under Rule 10b5-1 was March 6, 2026. The notice was signed by Daniel Tucci as a duly authorized representative of Fidelity Brokerage Services LLC, acting as attorney-in-fact for Luke Swanson.

What Was Disclosed

Ibotta, Inc. officer Luke Roy Swanson submitted a Form 144 notice dated November 3, 2026, disclosing a proposed sale of 3,094 Class A shares valued at $185,330.60, along with aggregated three-month prior sales by Swanson, his spouse, and a related trust, under a Rule 10b5-1 plan adopted March 6, 2026.