Luke Roy Swanson, Chief Technology Officer of Ibotta, Inc. (NASDAQ:IBTA), filed a Form 4 on November 4, 2026, disclosing sales of Class A Common Stock on November 2 and November 3, 2026, executed under a Rule 10b5-1 trading plan.

Key Highlights

  • Reporting person and role: Luke Roy Swanson, Chief Technology Officer of Ibotta, Inc.
  • Transaction dates: Sales occurred on November 2, 2026 and November 3, 2026, all coded "S" (sale).
  • 10b5-1 plan: According to the filing, all transactions were effected pursuant to a Rule 10b5-1 trading plan established by the reporting person on March 6, 2026.
  • Shares sold on November 2: 2,797 shares at a weighted average price of $48.9583, and 7,334 shares at a weighted average price of $49.8442, sold directly; 3,138 shares at a weighted average price of $48.8694, and 6,893 shares at a weighted average price of $49.8526, sold from shares held by his spouse.
  • Shares sold on November 3: 3,094 shares at $59.9 directly; and, from shares held by his spouse, 11,917 shares at a weighted average of $60.3853, 2,363 at $61.2978, 5,146 at $62.7992, 7,027 at $63.7563, 3,283 at $64.6199, and 470 at $65.8107.
  • Remaining beneficial ownership: Following the reported transactions, the filing discloses 418,008 shares held directly (including RSUs), 186,146 shares held indirectly by his spouse, 45,045 shares held by Flat Tops Ventures, LLC, and 202,000 shares held by Flat Tops 2024 Trust.

Swanson's Nov. 2-3 Sales: Prices, Structure, and Remaining Holdings

According to the filing, Swanson disposed of Class A Common Stock across two trading days under a Rule 10b5-1 plan he established on March 6, 2026. On November 2, 2026, he sold 2,797 shares at a weighted average price of $48.9583 per share, in multiple transactions ranging from $48.485 to $49.46, and 7,334 shares at a weighted average of $49.8442, ranging from $49.545 to $50.27. Additionally, shares held by his spouse were sold: 3,138 shares at a weighted average of $48.8694 (range $48.485 to $49.46 per the filing's footnote) and 6,893 shares at a weighted average of $49.8526 (range $49.50 to $50.09).

On November 3, 2026, the filing discloses a direct sale of 3,094 shares at $59.9 per share. Sales from shares held by his spouse on that date spanned a wider price range: 11,917 shares at a weighted average of $60.3853 (range $59.90 to $60.90), 2,363 shares at $61.2978 (range $60.91 to $61.91), 5,146 shares at $62.7992 (range $62.225 to $63.22), 7,027 shares at $63.7563 (range $63.24 to $64.19), 3,283 shares at $64.6199 (range $64.25 to $65.19), and 470 shares at $65.8107 (range $65.425 to $66.30). All weighted average prices are reported as such by the filing, which notes that full per-share detail is available upon request.

The filing notes that certain directly held securities are restricted stock units, each representing a contingent right to receive one share of Class A Common Stock subject to applicable vesting schedules. Indirect holdings include shares held by his spouse, 45,045 shares held by Flat Tops Ventures, LLC (1% owned by Swanson and 99% owned by the Swanson 2021 Irrevocable Trust for the benefit of his children), and 202,000 shares held by Flat Tops 2024 Trust, of which Swanson's spouse is trustee and his spouse and children are beneficiaries.

What Was Disclosed

Ibotta CTO Luke Roy Swanson disclosed sales of Class A Common Stock on November 2 and November 3, 2026, all made under a Rule 10b5-1 plan established March 6, 2026, with remaining beneficial ownership spanning direct, spousal, trust, and LLC holdings.