Michael Donald Schoeb, Chief Executive Officer and Director of Alliance Laundry Holdings Inc. (ALH), filed a Form 4 on August 7, 2026, disclosing the disposition of 83,286 shares of common stock on August 5, 2026.

Key Highlights

  • Transaction: 83,286 shares of Common Stock, par value $0.01 per share, were disposed of (transaction code D) on August 5, 2026.
  • Weighted average price: $28.06 per share, with individual sales ranging from $28.00 to $28.16 across multiple transactions.
  • Direct ownership after transaction: 3,325,115 shares held directly by the reporting person following the reported sale.
  • Indirect holdings: An additional 6,303,163 shares are held indirectly across four vehicles: two irrevocable trusts, one LLC, one IRA, and shares attributed to a spouse.
  • Rule 10b5-1 plan: The filing indicates the transaction was made pursuant to a contract, instruction, or written plan intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).
  • Reporting person roles: Schoeb is identified as both a Director and Chief Executive Officer of Alliance Laundry Holdings Inc.

CEO Schoeb's Share Disposition and Beneficial Ownership at Alliance Laundry Holdings

According to the Form 4 filed with the SEC on August 7, 2026, Michael Donald Schoeb sold 83,286 shares of Alliance Laundry Holdings Inc. common stock on August 5, 2026, at a weighted average price of $28.06. The filing notes that the shares were sold in multiple transactions at prices ranging from $28.00 to $28.16, and that Schoeb undertakes to provide full information on the number of shares sold at each separate price upon request.

Following the reported transaction, Schoeb directly holds 3,325,115 shares. The filing also discloses several categories of indirect beneficial ownership: 2,639,576 shares held by the Schoeb Family 2020 Irrevocable Trust, of which Schoeb serves as trustee and is a beneficiary; 2,351,814 shares held through 3C Ventures Holdings LLC, where Schoeb serves as Manager; 978,522 shares held by the Schoeb Family 2024 Irrevocable Trust FBO Claudia N. Schoeb, Cameron N. Schoeb, and Chloe E Schoeb, of which Schoeb also serves as trustee and is a beneficiary; 193,178 shares held by a Michael D. Schoeb Roth IRA at Privatebank and Trust Co., for which Schoeb serves as custodian; and 140,073 shares attributed to his spouse.

The filing was signed by Samantha Hannan as Attorney-in-Fact on August 7, 2026. No derivative securities transactions were reported in Table II of the filing.

What Was Disclosed

The filing reported the sale of 83,286 shares of Alliance Laundry Holdings Inc. common stock by CEO Michael Donald Schoeb on August 5, 2026, at a weighted average of $28.06 per share, executed under a Rule 10b5-1 plan, with resulting direct beneficial ownership of 3,325,115 shares.